Songstruct in collaboration with some of Africa’s top artists, team up to create a record to illustrate the daily frustration of having your work turned down, and the perseverance it takes to succeed. The How many NO’s campaign celebrates the fight for success amongst a world of rejection.
Commissioned by Songstruct, a platform created by Universal Music to bring artists and creative agencies together, ‘NO!’ is the first-ever official song of the Loeries (A Loeries First).
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