Twitter
is the go-to tool for building engagement and interaction with your
online community. It is has become a very effective social media
platform and many people and organizations cannot do without it. This is
because, Twitter with its 140 characters is a powerful and reliable
platform for staying connected with friends, fans, followers, customers
and competitors. Jovago.com, Africa’s No. 1 hotel booking portal shares
techniques on how to you can drive engagement with your tweets in order
to gain more followers, fans and customers.
Be first to break news
News
breaks every second. You can select a particular subject you are
interested in and ensure that you have up-to-date information or news
relating to your chosen niche. You will gradually become an expert in
that field as followers or fans will always check your handle to read
your posts or get the latest news. So, always be the first to break the
news.
Tweet during daytime
The
best time to drive engagement is during the day. This is when your fans
and followers are vibrant. In Nigeria, engagement is often highest
between 11 am and 3 pm. You can schedule your tweets during these times.
Don’t follow everyone
Twitter
is very virile when it comes to engaging your online community. In
spite of this, there is no need to follow every person you see. Many
people are guilty of this as those they are following is far higher than
their followers. There should be a balance.

Tweet frequently
For
you to be taken serious, you must tweet frequently and consistently.
The interval between your posts should not be a day or a month. If the
interval is irregular, you will not be taken serious and you will lose
fans and followers. So, if possible, tweet every day.

Participate in conversation
Participating
in conversations does not only get your attention but it also allow
others to know your perception and thoughts. If your tweets during your
conversation are interesting, then you are on your way to enhancing your
online presence and before you know it, you will have thousands of
followers.
Ogunfowoke Adeniyi | |
Travel/Technology Writer | |
Mobile: +2348090747241 Skype: Sleeksavvy | |
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